Draws on the authors' extensive careers in television to describe the process of creating a successful media format, presenting the tricks and techniques you need to create, develop and sell your own formats.
Each chapter addresses a key elements of a good format, such as audience, structure or business, and shows how they work in current successful formats.
Includes insightful case studies based on interviews with experienced television professonals such as Stephen Lambert, creator of Undercover Boss and Gogglebox.
Teaches students to create a format bible that will enable them to create a defined set of rules which will make their format recognisable, repeatable and capable of evolving.
Catriona Miller, PhD, is a professor in Media at Glasgow Caledonian University, where she teaches on creativity and media content development. Her research interests include storytelling and the archetypal dimensions of science fiction, horror and fantasy genres, publishing her monograph Cult TV Heroines in 2020. She also publishes on Jungian film theory and co-edited Exploring Depth Psychology and the Female Self: Feminist Views from Somewhere with Leslie Gardner in 2021. She is a senior fellow of the Higher Education Academy.
Hazel Marshall is a writer, story trainer and consultant with a diverse background in the craft of shaping narratives across a wide range of factual genres and platforms. She ran popular, practical storytelling workshops for almost ten years at the BBC, training hundreds of programme makers in her time there. She continues to train production teams making series for multiple channels and streamers and has been a story or script consultant on numerous award-winning landmark series.
Linda Green is Founding Director of Leading Creative Talent helping to develop and sell formats in the UK and internationally, providing creative development and pitch coaching for major broadcasters and production companies. Prior to this, as Head of Creative Leadership at the BBC, Linda designed the BBC's Creative Leadership Programme which delivered new ideas and talent for the UK's top formats. Linda speaks regularly at industry events and has delivered creative ideas and leadership seminars for universities across Europe.
Title: Creating TV Formats: From Inception to Pitch
Author: Miller, Catriona,Marshall, Hazel,Green, Linda
ISBN: 9780367506506
Binding:
Publisher: Taylor & Francis Ltd
Publication Date: 2022-12-30
Number of Pages: 136
Weight: 0.2301 kg
