Start-Up is ideal for anyone looking to start a business - whether you are a student or a professional preparing to launch your own business or social enterprise. It covers the crucial business processes you need to consider when starting a new venture, and contains inspirational and educational cases of successful start-ups by young people from across the globe, including the UK, the US, Hong Kong and Romania. Drawing on the author's extensive practical experience, this book is a unique and invaluable guide to the world of start-ups. Key features: - Assumes no prior knowledge and covers essential finance skills. - Firmly based in practice with detailed advice on carrying out market and industry research. - Features an extensive range of international case studies and examples of start-ups. This concise and lively book is the perfect resource for students and entrepreneurs alike.<
Inge Hill is a Senior Lecturer in Strategy and Entrepreneurship at Birmingham City University. She is a small business expert and experienced business support practitioner with 14 years of business support experience in London and the West Midlands. Her clients included public sector providers such as Business Link West Midlands, Business Link London, and Birmingham City Council, as well as those companies she supported directly. She joined the full-time staff of Birmingham City University in September 2013 after having worked with students there on new venture creation since January 2013. Inge is a Senior Fellow of the HE Academy and has been teaching regularly at West Midlands Universities since she left full-time academia in 2007. She was a Research Associate at the London School of Economics from 1999 to 2004 before she was a full-time staff member at Kingston University and Oxford Brooks University at Senior Lecturer level.
Title: Start Up
Author: Hill, Inge
ISBN: 9781137425836
Binding:
Publisher: Bloomsbury Publishing PLC
Publication Date: 2015-10-12
Number of Pages: 436
Weight: 0.4537 kg
'I have to congratulate Inge Hill on creating an invaluable and hugely helpful resource for students, academics and practitioners alike. It is an indispensable addition to anybody's library that is involved in enterprise and entrepreneurship education as well as those who are thinking of starting a business. This is a truly authentic and inspirational book.' - Simon Brown, Head of Enterprise Development - NCEE, National Centre for Entrepreneurship in Education 'If you are thinking of starting a business or social enterprise, this book is an essential resource. It is excellently written and provides practical advice on how to manage risks and be successful.' - Raficq Abdulla MBE, Kingston University, UK 'This book is perfect for students studying enterprise, or for anyone interested in setting up their own business. It contains practical business advice based on the experiences of the author and the use of international case studies of start-ups by young people bring the subject to life.' - Tony Andrews, SWEDA, Business Development Agency 'Start-up is really a 'business mentor in a handbook'. Whether you are a student wanting to start your first company, an entrepreneur looking for know-how or a business person looking for inspiration, this book is ideal. It provides great support and a wide variety of real-life examples so you can begin your entrepreneurial journey safe and confident.' - Andrei Tiu, Winner of European Business Master Cup 2015 'This is an insightful and informative book underpinned by research, case studies and suggested resources. It is a must have for anyone involved in a business start-up or acting as a business start-up adviser.' - Dorothy Berry-Lound, HOST Policy Research 'At last a book that spells out in plain language what a start-up needs to consider. Inge Hill offers sound practical advice, honed by years of experience as a business consultant, that drills down to the core areas that most entrepreneurs worry about. I shall certainly be recommending it to the many students that ask for one practical book on how to start a business.' - Shaukat Ali, University of Wolverhampton Business School, UK 'Start-up is a superb practical guide for students considering starting a business and undergoing business planning courses. Inge Hill provides a carefully structured sequence of topics that engages students in the process of considering and planning a new venture. It is an essential text book for any student of entrepreneurship full of practical tips and international examples that will enable the reader to fully grasp all of the key issues involved.' - Luke Pittaway, Ohio University, USA 'This book guides the reader through the business start-up process in a clear and structured way. It has a perfect balance of theory and research, which makes it an invaluable source of information useful in any new enterprise. It is a truly inspirational and practical piece of work that every aspiring entrepreneur should read.' - Kamila Szewczyk, Kam and Cat - Artisan Raw Cakes
