* Covers a wide array of behavioural finance topics, including a rich selection of academic research, as well as theory drawn from established and emerging areas
* Very accessible writing style helps students who are not finance specialists understand the concepts, while still retaining the attention of those with more in-depth knowledge
* Experiential examples and end-of-chapter questions help students test their understanding
* New content on fintech and cryptocurrencies, the role of social media in investing, generational biases, and the covid-19 pandemic
* A dedicated chapter on the physiology of investment explores the latest research from genetics and neuroscience in informing investment behaviour, with new content on generational biases
* More international examples, including from Asia and Africa, increasing the book's relevance for globally focused behavioural finance courses
* Online supplements comprising student quizzes and an instructor manual and slides for lecturers.
John R. Nofsinger is the William H. Seward Endowed Chair in International Finance and Dean of the College of Business and Public Policy at the University of Alaska Anchorage, USA.
Title: The Psychology of Investing
Author:
ISBN: 9780367748180
Binding:
Publisher: Taylor & Francis Ltd
Publication Date: 2022-09-28
Number of Pages: 194
Weight: 0.3851 kg
John Nofsinger's The Psychology of Investing has become a modern classic. The 7th edition features new content on fintech and cryptocurrencies, the role of social media in investing, generational biases, and the Covid-19 pandemic. Anyone interested in keeping abreast of the latest developments on the behavioral side of investing should find this latest edition indispensable.
- H. Kent Baker, University Professor of Finance, American University
John Nofsinger's The Psychology of Investing has become a modern classic. The 7th edition features new content on fintech and cryptocurrencies, the role of social media in investing, generational biases, and the COVID-19 pandemic. Anyone interested in keeping abreast of the latest developments on the behavioral side of investing should find this latest edition indispensable.
- H. Kent Baker, University Professor of Finance, American University